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Iteris Selected as American Traffic Solutions’ Preferred Supplier
for Video Detection Technology
7/15/2010 Iteris’ Video Detection System Brings the Benefits of Video Detection to Intersection Safety Camera Technology
SANTA ANA, Calif. – Iteris, Inc. (NYSE Amex: ITI), a leader in the traffic management market that focuses on the application and development of advanced technologies, today announced that the Company has been designated by American Traffic Solutions, Inc.(ATS) as its preferred supplier for those occasions where ATS uses non-invasive video detection technology for its Intersection Safety Camera installations.
Iteris’ video detection system for the ATS safety application consists of a dedicated video camera and an Edge2 processor located at the intersection. When a vehicle crosses into the intersection, the video detection system sends a signal to ATS’ AxsisTM RLC-300 Intersection Safety Camera as an input to ATS’ red light enforcement process.
Using the latest innovations in imaging technology and building upon its experience in providing video detection solutions to public agencies worldwide, Iteris’ video detection system delivers highly accurate detection without having to place any physical detectors in the ground – minimizing environmental impacts while maximizing ease-of-use. Changes in the detection configuration at a location can easily be performed remotely without any field work.
“We are very pleased to have been selected by ATS as its preferred provider for non invasive video detection” stated Mr. Abbas Mohaddes, president and chief executive officer of Iteris. “We are always looking for new and innovative applications to integrate video in ways that make a significant improvement in the safety and efficiency of our roadways. Iteris’ video detection system enables ATS to offer a solution that delivers the benefits of non-invasive video detection to efficiently improve road and intersection safety.”
“ATS is pleased to have Iteris as its preferred partner for non-invasive, video-based detection technology,” said James Tuton, president and chief executive officer of ATS. “Iteris’ video detection solution has enhanced our offerings and has enabled our customers to choose from a full range of detection technologies to help us effectively deter red-light running and improve roadway safety in their communities.”
About American Traffic Solutions:
As the company whose principals were the architects of the first road safety cameras in the United States in 1987, ATS is also the fastest growing provider in North America, serving more than 26 million people, providing over 2,500 Intersection and Road Speed Safety Cameras under contract in 22 states and over 240 local communities including: New York City, Los Angeles, Philadelphia, Washington D.C., St. Louis, Houston, Seattle and San Diego. ATS also offers PlatePass®, an automated electronic toll payment service that enables rental vehicle customers to use high speed, cashless electronic toll lanes. ATS is a privately-owned, U.S. corporation headquartered in Scottsdale, Ariz. For more information, please visit: www.atsol.com or www.PlatePass.com.
About Iteris, Inc.
Iteris, Inc. is a leader in the traffic management market focused on the development and application of advanced technologies that reduce traffic congestion, minimize the environmental impact of traffic congestion, and improve the safety of surface transportation systems. Combining outdoor image processing, traffic engineering, and information technology, Iteris offers a broad range of Intelligent Transportation Systems and driver safety solutions to customers worldwide. Iteris is headquartered in Santa Ana, California with offices throughout North America, Europe, and Asia. Investors are encouraged to contact us at 888-329-4483, or at www.iteris.com.
Safe Harbor Statement under the Private Securities Litigation Reform Act of 1995: This release may contain forward-looking statements, which speak only as of the date hereof and are based upon our current expectations and the information available to us at this time. Words such as "believes," "anticipates," "expects," "intends," "plans," "seeks," "estimates," "may," "will," “can,” and variations of these words or similar expressions are intended to identify forward-looking statements. These statements include, but are not limited to, statements about the success and timing of this acquisition and our future prospects.
Important factors that may cause such a difference include, but are not limited to our ability to specify, develop, and complete our technologies in a timely manner; the expected benefits of the Abacus™ system, the market for and the integration into our product portfolio of the Abacus™ system; our ability to retain key management, any unforeseen costs or accounting implications of the acquisition, budget constraints and changing governmental priorities; the potential unforeseen impact of product offerings from competitors and other competitive or governmental pressures; and the general economic and political conditions and specific conditions in the markets we address. Further information on Iteris, Inc., including additional risk factors that may affect our forward looking statements, is contained in our Annual Report on Form 10-K, our Quarterly Reports on Form 10-Q, our Current Reports on Form 8-K, and our other SEC filings that are available through the SEC's website (www.sec.gov).
# # # Media Contacts:
Kelly S. May, 949-270-9668
Iteris, Inc.
Marketing and Communications Manager
ksm@iteris.com
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